Finish Line Mountain Biking Shop
Welcome to our Finish Line Gear Shop where you can find all Finish Line products that we have in our database.
We have a total of 3 Finish Line Products in the following categories:
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Our Shop Admnistrators hand pick products and these are our Finish Line Hot Picks:
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Citrus Degreaser - 12 oz
Concentrated and biodegradeable for all purpose cleaning of your bicycle. 12 oz. spray bottle. ...
$6.99
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Teflon - Fortified Grease
Protect your bearings to give them longer life and low resistance. Trilinium base repels water, and ...
$7.49
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The Beginning...
Finish Line™ was founded in March of 1988 by Henry (Hank) Krause, then 32, and fresh out of the ranks of Mobil Chemical Company. Back in 1988, the availability of technically advanced bicycle lubricants, and especially lubricants that would optimize the performance of sophisticated multi-geared drivetrains, was quite limited. Krause and Finish Line believed in the efficacy of Teflon™ flouropolymers, and its ability to address the growing mechanical and lubrication needs of bicycles. Teflon™ was to become the building blocks for Finish Line’s first product.
By using Teflon, special grades of synthetic oils and a proprietary wax-like additive system, the company was able to create the industry’s first dry-style lubricant, aptly named, Finish Line Teflon ‘Dry’ Lube. This lubricant literally changed the way bicycles chains were lubricated. Because it did not attract and absorb contaminates the way a traditional ‘Wet’ style lubricant would, shifting systems worked better and lasted longer. The availability of this new technology coincided with the gaining popularity of the Mountain Bike, which had an inherent need for a lubricant that would not attract grit and grime. In short, with just this one product, Finish Line was off to the races!
Growing the Business...
Finish Line began in a small 2,000 square foot garage/factory. Like most entrepreneurs, Krause worked the entire business. During the day, production, product development and quality control were the focus, while at night, marketing and accounting functions became the priority. Krause also recognized that there was international potential for Finish Line lubricants, and as such in 1989 he went to Europe with a suitcase full of samples. He came back with two distributors, one in Austria and the other in England. Thus began the global expansion of the Finish Line brand.
After a series of moves into ever larger premises, in 1996, the company finally settled into a 25,000 square foot facility on Long Island, NY. In this building the company was able to add additional production lines as well as a separate facility for manufacturing its highly acclaimed synthetic Teflon™ bicycle grease. To this day, the company’s corporate headquarters remain in this building, although additional production facilities have been established off Long Island.
Current Status...
Finish Line is now recognized as the world's leading manufacturer of specialty bicycle lubricants and related maintenance products. Finish Line manufacturers over 20 different products for the care and maintenance of a bicycle. The company enjoys a leading market position in over 45 countries. Its products are produced in 12 languages, including Japanese and Chinese.
Finish Line enjoys a close relationship with DuPont, built around the companies’ common interest in Teflon technologies. DuPont has awarded Finish Line exclusive rights to the Teflon® brand and related technologies used in formulating bicycle lubricants. The company continues to invest heavily in R&D initiates directed towards its core bicycle business. Krause and team firmly believe the quest to perfect the mechanical functioning and efficiency of a bicycle is multi-dimensional, requiring a commitment to research and product development, a feedback loop from professional riders and keen sensitivity to health, safety and environmental concerns.
Other Business Activities
Finish Line also has a licensing agreement with DuPont which allows Finish Line to manufacture and distribute DuPont branded lubricants, formulated with Teflon®, and sold in channels outside the bicycle industry. (www.performancelubricant.dupont.com) Finish Line also seeks expansionary opportunities in and outside the bicycle industry, especially with products where quality and performance are valued attributes. For example, in 2001, the company purchased Zardoz® NotWax™, (www.zardoznotwax.com). Headquartered in Denver Colorado, Zardoz manufactures a patented 100% pure flouro base lubricant for skis and snow boards. In 2000 Finish Line purchased White Lightning company, (www.whitelightningco.com) This California (now Colorado) based company manufacturers a line of patented ‘self-cleaning’ lubricants which are sold to a very loyal and passionate customer base.
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